Your brand direction
A 90-minute Brand of One™ Blueprint strategy session with Janel to explore what you want to be known for and determine the creative direction of your shoot.
So your images have a story to support.
A COLLABORATION FOR CATALYST ATTENDEES
Your brand,
in focus.
Know what you want to be known for.
Let’s help people see it.
A clear direction for your brand. Personal style that feels like you. Photographs and content that give you something meaningful to share.
Explore the experience ↗JANEL GION + ADRIANNA KAUFFMAN + MICHAL SCHUSTER
AFTER THE WORKSHOP
You have something
worth being
remembered for.
Maybe you’ve started putting words to it today. What people come to you for. The change you help create. The reason someone says, “You need to talk to her.”
Now imagine preparing for your next brand shoot with that direction already clear, your outfits thoughtfully chosen and a plan for the stories you want to share.
You get to show up with a purpose.
We help you bring it into the frame.
THE PROPOSED EXPERIENCE
One direction.
A team to help
make it visible.
Your personal style
A consultation with Adrianna to explore how your clothing and personal style can communicate that direction in a way that feels like you.
So “what am I going to wear?” has an answer.
Your brand photography
A proposed two-hour brand photography session with Janel, guided by the strategy you’ve already worked through together.
So the woman behind the business comes through.
Your content, in the making
Michal joins you on site for content creation during your session, connecting the direction of your brand with the stories you can share.
So you have a starting point when it’s time to post.
Your branded photo gallery
A gallery of branded photographs to support the way you show up in your business. Final image count, content deliverables and delivery timing will be confirmed before booking.
THIS COULD BE FOR YOU IF
“I know I’m good at what I do.
I want my brand to show it.”
You’re ready for photos that reflect the work you want more of. You’d value help making your message, personal style and content feel connected. And you want experienced creative partners to help you prepare, rather than figuring out every piece alone.
You can come with a working direction. The strategy session is where we go deeper.
YOUR CREATIVE PARTNERS
Three perspectives.
Your brand at the center.
BRAND STRATEGY + PHOTOGRAPHY
Janel is a creative director, brand strategist and photographer with more than 20 years in branding and marketing. Her Brand of One™ approach helps women clarify what they want to be known for, then make that reputation visible through their messaging, photography and website.
PERSONAL STYLE + IMAGE
Adrianna Kauffman
Adrianna Valentina Consulting
Adrianna helps professionals and business owners use personal style as a tool for confidence and communication. With a background in Apparel, Textiles and Design and studies in Florence, she brings a thoughtful eye to how clothing expresses the person wearing it.
CONTENT + STORYTELLING
Michal helps coaches and creative entrepreneurs connect their content with the conversations that lead to clients. She brings practical content direction and support for showing up consistently, so your stories have a purpose beyond filling a feed.
EXCLUSIVELY FOR CATALYST ATTENDEES
Bring your brand
into focus.
Strategy before the shoot. Personal styling support. Brand photography and on-site content creation, with a team working from the same direction.
$2,900 total value
$2,350 Catalyst attendee price
Your next step
We’re finalizing the dates and details of this collaborative experience. Applications and payment will open once the full package is confirmed.
Apply for the experience ↗Accepted? Complete your booking ↗No payment is collected on this review draft. Final scope, scheduling and booking terms will be available before you commit.
A FEW GOOD QUESTIONS
Do I need to have my whole brand figured out?
You can begin with the working direction from the workshop. Your private strategy session with Janel will help determine the direction your shoot needs to express.
Will I work with all three of you?
That’s the proposed experience: brand strategy and photography with Janel, a personal styling consultation with Adrianna, and on-site content creation with Michal during your shoot.
What dates and deliverables are included?
We’re confirming shoot dates, location, gallery details and the specific content deliverables. Those details will be set out before applications and payment open.
Is the style guide included?
Adrianna’s personal styling consultation is part of the proposal. Any written style guide or additional styling deliverable is still being determined.